The Mid-Roll Re-Hook: Holding Attention Past 30 Seconds
How to keep retention high on longer videos: why past 30 seconds you need a second and a third opening, where each re-hook lands by format, and what to cut.
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Editing to the Beat: What Audio Analysis Reveals About Viral Pacing
We run every video's audio through beat, drop, and energy-section detection. Here's what BPM, beat strength, and drop timing actually tell you about pacing.